About Us
Great Merch Swag Stores »Great Merch Swag Store (GMSS) is the merch division of Brown Dog Marketing, a trusted leader in branded apparel and promotional products for over 24 years. Founded by industry expert Jim D’Ovidio, Brown Dog has proudly served businesses, nonprofits, and organizations nationwide with high-quality, brand-building merchandise.


We Make It Simple and Easy Is Not Just a Slogan; It’s Our Mission.
We simplify the process of creating and managing branded merchandise, allowing our clients to focus on what they do best. With over 24 years of experience in the logo apparel and promotional products industry, equivalent to more than 1,250 weeks, Great Merch Swag Store is far from being a newcomer. Our extensive experience has allowed us to adapt to our clients’ evolving needs.
A significant trend we identified early on is the increasing demand for print-on-demand services and custom merchandise stores, which we have perfected into a specialized offering. Jim D’Ovidio, our founder and owner, is deeply committed to this new division, bringing his full energy and passion to Great Merch Swag Store.
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His entrepreneurial spirit has been recognized; he was honored as Entrepreneur of the Year by both the Middlesex County Chamber of Commerce in 2007 and the Princeton Regional Chamber of Commerce in 2009.
We encourage you to reach out directly; everyone who works with us receives Jim’s cell number: 908-507-1678. With the support of a seasoned and talented team, Jim continues to lead our company toward innovation and excellence in the promotional products industry.
Custom Online Stores
We create tailored e-commerce platforms for your company, nonprofit, or team.
Branding Expertise
With decades of experience, we know what it takes to make your logo stand out.
Extensive Product Access
Choose from a wide range of apparel and promotional products, including top retail brands.
Hands-On Support
We work directly with you to ensure your merchandise reflects your mission and values.